Broadway In Chicago is thrilled to announce the launch of
Audience Rewards for the Chicago
market. This is a national loyalty program for
arts fans that began in New York
and is now named “The Official Loyalty Program of Broadway,” attracting over 1
million members. The program allows audience members to earn points redeemable
for show tickets and other memorabilia and merchandise.
Audience Rewards was
created through an unprecedented partnership between Broadway theater owners
and performing arts centers throughout the United States. The program, which began
in 2005, has more than 1,000 new members joining
daily and is the first and only loyalty program of its kind. Members are able
to take advantage of hundreds of point-earning offers and ticket redemptions,
and gain insider access to special events and advance ticketing for new shows
nationwide. In addition, Audience Rewards members can also earn and redeem
partner points for their theatre ticket purchases with other rewards programs
such as Starwood Preferred Guest®,
Delta SkyMiles® and Best Buy®
Reward Zone®.
Membership in Audience Rewards is free. Local arts
fans can sign up at www.BroadwayInChicago.com.
Customers who sign-up will receive points for purchasing tickets for
participating Broadway In Chicago shows at the Cadillac Palace Theatre,
Oriental Theatre, Bank of America Theatre, the Broadway Playhouse at Water
Tower Place and the Auditorium Theatre of Roosevelt University. These points
can then be redeemed by members for participating shows in Chicago
or at over 30 participating shows on Broadway in New York. To join Audience Rewards, visit
BroadwayInChicago.com and click on the Audience Rewards Button to sign up. Once
members have an ID and password, they will begin earning ShowPoints and gaining
access to special members-only benefits.
“Broadway In Chicago is excited to partner with
Audience Rewards,” Eileen LaCario, Vice President of Broadway In Chicago said. “We are so
appreciative of all of the loyal theatergoers in Chicago and this gives us another way to give
them insider opportunities and to thank them for their patronage.”
ABOUT
BROADWAY IN CHICAGO
Broadway In Chicago was created in July 2000 and over the
past 10 years has grown to be one of the largest commercial touring homes in
the country. Nederlander
Presentation, Broadway In Chicago lights up the Chicago Theater District
entertaining up to 1.7 million people annually in five theatres.
Broadway In Chicago presents a full range of entertainment, including musicals
and plays, on the stages of five of the finest theatres in Chicago’s
Loop including the Bank of America Theatre,
Oriental Theatre, Cadillac Palace Theatre, the Auditorium Theatre of Roosevelt
University and just off the Magnificent Mile, the Broadway Playhouse at Water Tower Place.
